March 4, 2021
The state of agriculture reflects our future in terms of food supply as well as international trade, technology, employment and environmental protection. With the continued mission of promoting and protecting our regional agribusiness sector, we hosted the first virtual Spokane Ag
Show February 23rd to 25th. 2021 marked the 44th year of the Spokane Ag Show, a reminder that in times of disconnection, innovation serves as a catalyst for connectivity and growth.
Industry-oriented exhibitors took part in the three-day fair and over 52 on-demand and live seminars were held. In total, the sessions were viewed over 9500 times by over 1,000 participants from across the northwest of the country and Canada. Session highlights included comprehensive weather reports, agricultural economic forecasts, valuable tax updates, and pesticide recertification courses. The recertification courses have been a valuable part of our COVID era as manufacturers have limited options to maintain their certification credits. On this occasion, we conducted 19 certification courses and verified 1,500 credits in Washington, Oregon, and Idaho.
The virtual platform also offered exhibitors visibility without geographical restrictions. They had easy-to-use pages that they could customize with branding and content, post videos, and host private events. In total, attendees contacted exhibitors directly over 1,600 times to provide customers and businesses with a connection point they may not have had.
While the fair is over, we are still presenting exhibitors and offering on-demand seminars. Participation is free and can be accessed via the link for participant registration at agshow.org. The success of this year’s virtual format will never replace a personal show. It is also evident that the pioneering landscape of our offerings has forever changed the way we serve our Ag industry for the better.
This press release was produced by Greater Spokane Inc. The views expressed are those of the author.